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Sport and Recreation Management

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A degree in sport and recreation management at Niagara University prepares students for leadership positions in the many sectors of this exciting and evolving industry. Our program addresses issues and challenges facing professional teams, collegiate athletics, youth sport, adult recreation, and the overall health and fitness economy. Our program prepares students for careers in this innovative and ever-evolving field by exposing them  to a wide array of current issues and giving them the tools to help develop solutions through policy and governance, sport law, sport marketing and promotions, and event and facility management. 

Our curriculum blends courses in sport management with broader-based business studies, while putting an emphasis on the skills needed for managers and leaders to succeed upon entering the profession. 

On the Field Opportunities 

Sport and recreation management students have opportunities to immerse themselves in the field from the time they first set foot on campus. Our students graduate with 800 hours of industry field experience, giving them a serious advantage over the competition. 

At Niagara, we cover all the bases of the evolving sport industry. Niagara partners  with Pegula Sports and Entertainment, owner of the Buffalo Bills, Buffalo Sabres and Buffalo Bandits, to provide students the opportunity to make a direct impact in the industry before graduation. Niagara’s summer collegiate baseball team, the Niagara Power, offers students valuable knowledge in all facets of baseball operations. If collegiate athletics or youth sport is your game, Niagara’s Division I athletics program and its partnership with Project Play WNY provides pathways to build relationships within those sectors of the industry. Niagara’s outstanding Club Management Association of America (CMAA) provides pathways for students looking to lead this over 2,500 country, golf, athletic, city, faculty, military, town, and yacht clubs in the U.S.  

During their time on Monteagle Ridge, our students earn their hours through a variety of opportunities, including but not limited to:

  • Buffalo Bills
  • Buffalo Sabres
  • Buffalo Bisons
  • NHL Draft
  • NCAA Division I Men’s Basketball Tournament
  • NCAA Frozen Four
  • MLB Spring Training 
  • The annual MAAC Men’s and Women’s Basketball Tournaments
  • Niagara University Division 1 Athletics (all sports)

Degree Outlook

Alyssa Norman

"During my time at Niagara, I worked for the Toronto Blue Jays, Niagara Athletics and the Niagara Power. By taking advantage of every opportunity I was offered I created the foundation for success in my career." 

Alyssa Norman, '19, M.S. in Sport Mngmt, '21 

Business Development Partnership Assistant with the Buffalo Sabres at Pegula Sport & Entertainment 

General Manager
Game Day Communications
Operations Manager
Country Club Management


Median Pay for both entertainment and sports occupations in 2020 according to the U.S. Bureau of Labor Statistics.