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Sport and Recreation Management

Bachelor of Science

Overview of Sport and Recreation Management Program

A degree in sport and recreation management at Niagara University prepares students for leadership positions in the many sectors of this exciting and evolving industry.

Our program addresses issues and challenges facing professional teams, collegiate athletics, youth sport, adult recreation, and the overall health and fitness economy. Our program prepares students for careers in this innovative and ever-evolving field by exposing them  to a wide array of current issues and giving them the tools to help develop solutions through policy and governance, sport law, sport marketing and promotions, and event and facility management. Our curriculum blends courses in sport management with broader-based business studies, while putting an emphasis on the skills needed for managers and leaders to succeed upon entering the profession.

On the Field Opportunities

Sport and recreation management students have opportunities to immerse themselves in the field from the time they first set foot on campus. Our students graduate with 800 hours of industry field experience, giving them a serious advantage over the competition. At Niagara, we cover all the bases of the evolving sport industry. Niagara partners with Pegula Sports and Entertainment, owner of the Buffalo Bills, Buffalo Sabres and Buffalo Bandits, to provide students the opportunity to make a direct impact in the industry before graduation. If collegiate athletics or youth sport is your game, Niagara’s Division I athletics program and its partnership with Project Play WNY provides pathways to build relationships within those sectors of the industry. Niagara’s outstanding Club Management Association of America (CMAA) provides pathways for students looking to lead this over 2,500 country, golf, athletic, city, faculty, military, town, and yacht clubs in the U.S. During their time on Monteagle Ridge, our students earn their hours through a variety of opportunities, including but not limited to:
  • Buffalo Bills
  • Buffalo Sabres
  • Buffalo Bisons
  • NHL Draft
  • NCAA Division I Men’s
  • Basketball Tournament
  • NCAA Frozen Four
  • MLB Spring Training
  • The annual MAAC Men’s and Women’s Basketball Tournaments
  • Niagara University Division 1 Athletics (all sports)
Niagara University’s College of Hospitality, Sport, and Tourism Management provides students with ample resources to be successful within their major, including regular academic advisement, career counseling, and networking opportunities with notable alumni and industry leaders.

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Why Sport and Recreation Management at NU?

Experiential Learning

Gain practical experience through internships, and unique experiences like opportunities with Buffalo Sabres, Buffalo Bills, Buffalo Bisons, and NCAA division I sports.


Strong relationships with athletic organizations and industry professionals help place students in internships with the Buffalo Bills, Buffalo Sabres, Buffalo Bisons, and the NCAA.


Esteemed faculty and “experts in residence” in various fields bring expertise in areas like marketing and corporate relations, and help foster relationships with industry influencers.

Sabres Scholars Program at Niagara University

Sabres Scholars at Niagara University LogoAs their exclusive higher education partner of the Buffalo Sabres, Niagara University has teamed up with the Buffalo Sabres to offer the one of a kind Sabres Scholars program.  The program is exclusive to students in the College of Hospitality, Sport, and Tourism Management with a focus on sport management studies.

Alyssa Norman
During my time at Niagara, I worked for the Toronto Blue Jays, Niagara Athletics and the Niagara Power. By taking advantage of every opportunity I was offered I created the foundation for success in my career.
Alyssa Norman, '19, M.S. in Sport Mngmt, '21
Corporate Service Coordinator with the Tucson Roadrunners


Country Club Management
Game Day Communication
General Manager
Operations Manager


Sport and Recreation Management
Faculty & Staff


Bridget Niland

Bridget Niland, Ph.D, J.D.

Dr. Cheryl R.


Associate Professor

Phone: 716.286.8276



Dr. Darren


Associate Professor

Phone: 716.286.8274